BRAND OVERVIEW

It's The Balm Diggity is the creation of a 4th generation farmer, Sean Morrissey. To continue to foster our natural world, Sean became a beekeeper. Not only did Sean want to create value through the profound benefits of pollination and honey, but in the beeswax as well. With a bit of research and hard work Sean quickly learned how to transform the beeswax into a key ingredient for many cosmetic items, primarily lip balm. Borrowing a little bit of throwback slang from his sister for the name, and a little bit of know-how from the family, “It's the Balm Diggity” was born!