BRAND OVERVIEW

EpicLight Beauty is a female founded beauty brand that is finally putting GenXers in the spotlight they deserve. As women 35+ largely remain underestimated and unseen by the beauty industry, we were inspired by our respective Latina and Pakistani cultures, to change things by building a brand that offers hybrid beauty products with real results — and, of course, built-in skincare benefits. Our brand ethos centers around creating a positive and inclusive beauty experience that celebrates diversity and addresses the unique needs of mature skin.